When it comes to the success of a website, it is not only the beauty of the website’s design that matters. The content is what really counts. A website that contains unique and useful content is sure to interest the reader. It should also find itself well-ranked on search engines. There aren’t many people who can afford to hire a ghost writer for their websites to help manage the content load, nor is every site owner a qualified writer. One solution to the never-ending need for content is using private label rights articles, also known as PLR articles.
Because they are much cheaper than hiring content writers, PLR articles are very popular with Internet marketers. Unfortunately, because the rights to these articles are sold to more than one buyer, there are likely to be several, sometimes hundreds of duplicates of the same article online. This does not result in very creative content. In order to ensure that your article stays unique, it is crucial that you rewrite or hire someone to do just that.
PLR articles give you unlimited usage rights, so each article can be changed around to suit your needs. This makes them ideal for altering into original content. For example, you can add your own nom de plume to credit yourself as the author. Certain information, like specific facts about your business or products, can be added before you use them. Change them in whatever way will best suit you.
PLR articles are commonly used in different ways. Some people compile these articles into ebooks, which they then use as promotional items for their business or website. Other people choose to include these articles in the newsletter that they send out to their users periodically.
As well as being used locally, PLR articles can be submitted to article directories, crediting the owner as the author. To succeed in article directory submissions, the PLR articles will need to be rewritten to fulfill the uniqueness condition that such directories stipulate. You will spend quite a bit less money if you hire a rewriter or rewrite the article yourself than you would if you hired a writer to write original articles to build up your backlinks as you submit to article directories. No matter how much you alter the article, certain article websites will still reject PLR articles.
For the most part, purchasers of PLR articles use them for content on their sites. Adding personal information and tweaking it to reflect your company’s products and services will further add to the uniqueness of these articles.
When looking for a good source of PLR articles, consider several factors. If you intend to alter these articles significantly, it will likely be acceptable to buy PLR articles that are sold many times over. Otherwise, look for a site with a very low limit on the number of times each article can be sold.
Find out how well the articles are written by asking the site to give you a sample or by buying one article prior to purchasing in bulk. Frequently, the PLR article packages are poorly written, often by people without a solid grasp of the English language who are willing to pump out high volume for low pay. Conversely, there are also plenty of sites that have very good PLR standards.
It is best to ask around from other online marketers before you select your PLR site. Forums such as the Warrior Forum offer numerous recommendations and reviews about which PLR sites are worth the money and which will take your cash and leave you with a pile of useless articles.
If you do not have the time to write your own content or the money to hire a writer or spin-ready article service, PLR articles may be your answer. Depending on the extent of your research, you could either purchase good articles that are beneficial to you or end up with worthless junk that are fit only for the trash. Despite getting good PLR articles, always bear in mind that in a content-ruled online world, originality in your content will surely stand out, making rewriting of paramount importance.